7 Proven Tools to promote your Produts Offline!

May 2, 2009 by admin  
Filed under Traditional Business

Javed asked:


People spend lots of money on promoting their products on revolutionary online ways like Google Adwords, Articles, Forums etc., but they skip the whole idea of going back to Grassroots marketing, where its the cheapest of the marketing methods and no one else is doing it any more, because everyone is trying to jump on these new bandwagons to promote their products and its just awful because you can spend so much money trying to promote in Google Adwords and places where its paid Advertising. You are not going to make much money in return because so many others are promoting there.

The items like BUsiness Cards, Rubber Stamps, Magnets, Post Cards, Window Decals, lawn Signs, Pens are very unique tools for offline marketing. You think about these  items and you are probably wondering where you you are going to get Rubber Stamps or Magnets or Lawn Signs or Pens created and how you going to do it so cheap? Well there is a place out there called vistaPrint.com and if you go to this site you can see an area called free products,where you can have free Business cards Made, Free Rubber Stamps created, Free Logo Design and there is far more things that you can get like Car Door Magnets.

You can go to the Marketing materials area on this site, where you have items like Postcards, Brochures, Flyers, Post Card Marketing, Magnets, T-SHirts, pens and the list goes on & on & on. There is an are called Signage where you have the Car Door Magnets, Window Decals, Lawn Signs and you can see if you ever remember driving down the road you might have seen a Lawn Sign, and VistaPrint.com is the place where you can get it made very cheap.

If you are doing any kind of marketing in Google Adwords you are paying like a Dollar a click or 50 Cents a click you are only going to get a hand full of clicks coming to a website, when you can  spend the same amount of money and get a Lawn Sign and go put it on a major road in your local neighbourhood or in your local city to get you product advertised and get out of the ratrace that every one is into and jumpig back to the Grassroots where a ton of Money is to be made with a very minimal effort.

Now you know where you can get the above mentioned 7 different types for marketing tools or strategies created. Then you you have to know where you are going to put this kind of stuff, where are you going to get people to buy your products through these items. Well I put together a list of places for you.

So What are the places?

Bathrooms

Work

Windshields

Salons

Bookstore

Parks

Bandit Signs

Parties

Health Clubs

Dance Classes

Seminars

Political Events

Spas

Book clubs

Libraries

Antique Shops

The Mall

Parent Organisation

PLay Grouds

Self-Help Groups

Laundromats

Colleges

Coffee Shops

Theatres

Beaches

Pools

Vacation Areas

Destinations

Bowling

Bus Stops

Airports

Singe Meetings

Checkouts

Bars

Neighbourhood

This is totally off the wall and the reason is because there is nobody else is promoting any other products in these areas.For example bathrooms, imagine if you are a guy going to a bathroom and there is those areas on top of the urinal where you can set your keys,wallets or drinks, imagine having a business card describing your product on the stand so that they pickup and put in their pocket and it has you website address or contact address which they can go through when they go home.

That is the difference from promoting products is Grassroots Marketing like this and promoting in cutting edge technologie like Adwords where you are going to spend a fortune trying to get that one customer to pickup card and go check out your website.

If you have a full time Job, you probably have tens of hundreds of coworkers or colleagues wiht whom you go to lunch or Happyhours or you go  to breakfast, if you are working with people whom you know one on one basis. Imagine if you have the materials like Business Cards or Post Cards or Magnets or Pens with your website address printed on them which you can give to your co workers. So they actually come to your website and buy your product.

Do you have a Mall or Big Shopping Store nearby where there is hundreds of cars in a parking lot, well with windshields you can create these little Business Cards or Drop Cards which doesn’t have your name, telephone number or address on it but its just a white or red or black card with just text headline describing your product folowed by your  website address. You can create Drop Cards on the same VistaPrint.com and just put the cards on the windshields.

You can leave your marketing stuff in bookstores or cofee shops or parks where hundreds of persons can get to know about your product with the help of these marketing tools. Lawn signs are “The” most effective in marketing becaouse they can be put where there is just a ton of people everyday. Parties, seminars are places where you talk to a lot of people on a one on basis, you  can put a Bandit Sign or Lawn Sign right there at the parking lot. And you can drop your cards around where ever the seminar is like where the lounge is where they hang out, thats an incredible place to promote.

There are tens of thousands of people in college you can promote through Flyers, and there just tons of cars parked at theatres, beaches, vacation areas, Airports wher you can actually drop your stuff around there. These are the other conventional marketing strategies aprt from the online markting techniques. if you can follow any of the above mentioned strategies, you can beat he heavy competition going on around in the online marketing techniques.



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